In order to properly monetize your website you will need to study your site statistics. You need to know where your visitors are coming from, how long they're on your site, what pages they visit while on your site, and where they go after they leave your site.
There are a couple of different programs you can use to do this. I use Google analytics and AWStats on my websites, and on my blogs I use FeedBurner.
Google offers its Analytics service for free, it comes fully equipped with a myriad of features and integration is quick & simple. Once you've got Google analytics set up, you'll have quite a few powerful tools available to you. One of the features I like the most is the ability to create what Google calls: Goals. To give you a brief overview, you can basically turn certain links into Goals and Google Analytics will provide you with detailed info on how well your Goals are converting. This is very valuable information, especially if you are trying to increase or jump start your sales. - Learn more about Google Analytics
AWStats is the first website statistics program that I ever used. It's features are basic, especially after having been exposed to Google Analytics. But it does provide a good number of site stats, things such as: a list of all of your incoming links, which key phrases & keywords are used to search for your site, and more. You can download it for free from their website, but check with your hosting provider first, you might already have it. - Learn more about AWStats
Feedburner is a great tool for Bloggers & Podcasters. The features they offer are just mind boggling! Here are just some of them: customize the way your RSS feed looks in a browser, instantly allow your readers to subscribe to your feed, offer your feed in the form of an email, and even earn money by joining their already integrated affiliate program. They were recently acquired by Google so you know the service is going to consist of top-notch quality. - Learn more about Feedburner
Keep in mind that there are other tools available for you to analyze your website with, these are just the ones that I am currently using.
Do you use analytics software not mentioned above? I'd love to hear about it! Please leave your comments and or feedback below.
Subscribe to Affiliate Outlook Today for FREE!
No comments:
Post a Comment